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TikTok ads for Kenyan businesses

Your next customers are on TikTok.

Upload a video or pictures, set a budget from KES 500 a day and pay with M-Pesa — we check every ad, launch it for you, and you only pay for what TikTok actually spends.

SJ

Sunset Juice Bar

Sponsored

Fresh mango and passion juice, made to order. Free delivery in Kilimani this week.

Order now

Built for

  • Restaurants
  • Salons and barbers
  • Fashion
  • Electronics
  • Real estate
  • Events
  • Schools
  • Services
  • Cafés
  • Shops
  • Gyms
  • Car hire

01How it works

From video to live ad in four steps.

No agency and no complicated ad tools. You make the ad, we handle the TikTok side, and you can follow every shilling.

  1. 01

    Create your ad

    Upload a vertical video, or pictures if you don't have one, write one line about your offer and pick a button like Order now. We check them as they upload, so you know your ad is ready for TikTok.

  2. 02

    Pay with M-Pesa

    Choose a daily budget from KES 500 and how many days to run. You see the full price, our 15% fee included, before you pay with M-Pesa or card.

  3. 03

    We review and launch

    A real person on our team checks your video or pictures, text and link, then publishes the ad for you. TikTok runs its own check, usually within 24 hours.

  4. 04

    Watch your results

    See how many people saw your ad, who clicked and what you've spent, in plain English. Pause or stop any time, and whatever isn't spent comes back to your wallet.

02Features

Made for business owners, not ad experts.

The parts of TikTok advertising that matter to a small business, without the jargon or the dollar card.

  • Only pay for what's spent

    We hold your budget when you submit. When the ad ends, whatever TikTok didn't spend comes back to your wallet, with its share of the 15% fee.

    Held when you submittedKES 4,025
    • Spent on TikTokKES 3,120
    • Our fee on that (15%)KES 468
    • Back to your wallet+KES 437
  • A real person checks every ad

    Before anything reaches TikTok, someone on our team looks at your video or pictures, text and link, and tells you plainly if something needs fixing.

    • Video
    • Ad policies
    • Text
    • Link
    Checked by our team before it goes to TikTokIn review
  • Post as your brand or ours

    No TikTok account yet? We post from ours. Want your own name on it? Connect your profile.

    We post the ad from our business account. Nothing to set up, so it's the fastest way to start.

  • Results in plain English

    Times shown, clicks and spend in words you already use, plus a short tip on what to try next.

    • 36% watched past 6 seconds, so the video holds attention well.
    • Each click costs about KES 3.63.
  • M-Pesa and card

    Top up your wallet in KES with M-Pesa or card. No dollar card, no bank forms.

    Wallet balance

    KES 5,000

    Top-up by M-Pesa+KES 5,000
    M-PesaCard
  • Pause or stop any time

    Not the right week? Pause and your ad stops showing and spending. Resume when you're ready, or stop it for good and get the rest back.

    Mango week

    Live

    Your ad is showing on TikTok.

    Spent so far
    KES 2,230
    If you stop it now
    About KES 1,460 back to your wallet

The short version

No surprises.

Four numbers that tell you how it works.

  • KES 500

    a day is all it takes to start.

    TikTok's minimum daily budget. Run it for a single day if you like.

  • 15%

    service fee, and nothing hidden on top.

    Charged only on what TikTok actually spends. Two add-ons are optional: partner apps (+10%) and detailed analytics (+5%).

  • 0

    contracts, subscriptions or setup fees.

    Top up when you need to. Leave whenever you like.

  • 24/7

    control over your ads.

    Pause, resume or stop an ad yourself, from your phone.

03Pricing

Pay for what runs. Nothing more.

One plan for everyone: your ad budget plus a 15% service fee. No subscriptions, no setup fees, no contracts.

Pay as you go

From KES 500 a day

Top up your wallet, set a daily budget and submit. We hold the budget and fee while the ad runs, and you only pay for what TikTok actually spends.

Every ad runs in the TikTok app, with its results included. Two extras are optional, each an extra fee on what's spent: showing it on partner apps (Pangle) too (10%), and detailed analytics (5%).

  • A real person reviews every ad
  • We publish it on TikTok for you
  • Post from our account or yours
  • Results in plain English
  • Pause, resume or stop any time
  • Top up with M-Pesa or card

Work out your price

KES 1,000
KES 500KES 10,000
7 days
1 day30 days

Often more clicks for less, but people there can't see your TikTok profile or follow you.

Where your viewers are, county by county. On ads from your own profile, also what each follower and profile visit cost.

Ad budget(KES 1,000 × 7 days)
KES 7,000
Service fee (15%)
KES 1,050
Total held from your walletPaid up front with M-Pesa or card
KES 8,050

KES 8,050 in total for 7 days

Unspent budget returns to your wallet

If TikTok spends less than planned, the rest comes back automatically, with its share of the fee.
Get started

04FAQ

Questions, answered.

Still deciding? Creating an account is free, and you only pay when you launch an ad, from KES 500 a day.

You top up a wallet in KES with M-Pesa or card, through Paystack. When you submit an ad, we hold its budget plus our 15% service fee from your wallet.

If your wallet is short, you can pay the difference right there, and the ad goes to our team as soon as the payment comes through.

It comes back to your wallet automatically, along with its share of the fee.

If we can't approve an ad, you get everything back. When an ad finishes or you stop it, we wait about 3 hours for TikTok's final numbers, then return whatever wasn't spent.

No. We can post your ad from our TikTok account, so you can start today. If you'd rather it shows your own name and profile picture, connect your TikTok profile in Settings: scan one code in the TikTok app and it connects by itself.

Other apps in TikTok's network, which TikTok calls Pangle. Every ad runs in the TikTok app, and you can switch partner apps on too, for an extra 10% fee on what's spent (on top of the 15% service fee).

They often bring more clicks for less, which can suit an ad that sends people to your website or WhatsApp. But people there can't see your TikTok profile or follow you, so profile visits and new followers only come from the TikTok app. That's why they stay off unless you switch them on.

An optional extra for digging deeper into an ad's results: what each new follower cost, what each profile visit cost, and where in Kenya your viewers are, county by county. It adds 5% to the fee on what an ad spends (on top of the 15% service fee), so an ad that spends KES 5,000 pays KES 250 for it.

It's off unless you switch it on in Settings, and it applies to the ads you submit while it's on. An ad submitted without it can't get it later.

Followers and profile visits go to the TikTok account an ad posts from, so the two costs show on ads that post from your own TikTok profile. An ad that posts from our account gets viewers by county.

Everything else in your results is free: times shown, clicks, video plays, new followers and profile visits, and viewers by age and gender.

A vertical video (9:16) between 5 and 60 seconds, at least 540 × 960 pixels. Most people decide in the first 3 seconds, so show your product or offer straight away. We check every video as it uploads and tell you if anything needs fixing.

Use pictures. Upload clear pictures of what you sell (upright ones fill the screen), choose a sound from TikTok's music library, and people swipe through them in their feed. It costs the same and goes through the same checks. Picture ads show in the TikTok app only.

Usually within 24 hours. First a real person on our team checks it, then TikTok runs its own review. We'll let you know as soon as it's live.

Yes, any time, from your dashboard. A paused ad stops showing and stops spending until you resume it. Stopping ends it for good, and the unspent budget comes back to your wallet.

Every ad has to follow TikTok's advertising policies. That rules out things like misleading claims, weapons, tobacco and vapes, and adult content. If something needs changing, we'll tell you exactly what before anything goes to TikTok, and the money held for that ad comes back to your wallet.

Ready when you are

Your first ad is a few minutes away.

Free to sign up. You only pay when you launch an ad.